Traditional Blogs Are Dead - Here is What the Future Looks Like

How to succeed as a blogger in this day and age

Jack Krier
5 min readOct 12, 2021

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Photo by Lorenzo Herrera on Unsplash

Blogs are dead. Long live blogging.

I’ve lost count of how many times I’ve heard or read this statement.

Everything is video now. No one reads blogs anymore. As such, everybody needs to start a Youtube channel.

That’s the word on the street. The numbers, however, tell a different story.

In 2019, there were over 600 million blogs in the world.

In this context, bloggers publish over 5.7 million posts every day, according to Internet Live Stats. Every month, 78 million new articles see the light on WordPress alone. And these numbers will continue growing, especially since much of the developing world is only discovering the phenomenon.

So, if there are still so many people blogging, why do people say that blogs are dead?

Well, blogging has changed a lot over the last 20 years.

I started my first ever blog — now defunct — around 2012. I experimented with various niches, bought and sold several blogs, and built a total of ten websites in the last few years. I’ve made a living with blogging and freelance writing for three years now, and I can safely say that traditional blogs are dead.

In other words, 2010 blogs are dead. If you want to get traffic and make a living blogging, you need a blog for the 2020s.

On this basis, here is what the future of blogging looks like.

Straightforward and helpful content that answers questions

The first primary shift concerns the content that works these days.

When I started blogging in 2012, people were just discovering SEO. Ranking techniques and keyword research were mystical concepts that only a select few bloggers applied. Most bloggers focused on producing fun and fascinating posts, but they didn’t worry much about answering the internet’s questions.

Today, SEO is part of any business model — no matter if it’s a travel blog or a restaurant. And that’s no surprise. Google is trying to serve a record number of users…

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Jack Krier

Writer. Photographer. Nomad. I write about entrepreneurship, remote work, and personal growth | All of my links: https://linktr.ee/jackroaming